Top 5 Social Networking Apps on iOS in Nigeria: Q1 2022 Performance

In the first quarter of 2022, the top social networking applications for iOS in Nigeria exhibited diverse performance metrics. Below is a detailed look at the weekly downloads, revenue, and active user trends for the leading five apps: WhatsApp Messenger, Facebook, Messenger, Telegram Messenger, and Hangouts.

WhatsApp Messenger saw a steady increase in weekly downloads, peaking at approximately 62.7K in the final week of March. Active users fluctuated slightly throughout the quarter, maintaining an average around 1.57M.

Facebook experienced consistent weekly downloads with a peak of 30.2K in late February. Revenue remained relatively stable, with the highest weekly revenue reaching $224 in the last week of February. Active users showed a gradual increase, peaking at about 2.18M in early March.

Messenger showed a steady download rate, with downloads reaching up to 20.6K in early March. Active users for Messenger increased consistently, reaching around 1.49M by the end of March.

Telegram Messenger maintained a steady download rate throughout the quarter, peaking at 14.8K in the final week of March. Active users saw a slight increase, averaging around 558.7K by the end of the quarter.

Hangouts had more modest performance metrics compared to other apps. Weekly downloads peaked at approximately 11.1K in mid-January. Active users fluctuated slightly, averaging around 41.7K during the quarter.

These insights are based on data from Sensor Tower. For more detailed insights and trends, visit Sensor Tower's platform.